Marla Craven
About Marla Craven
Marla Craven is a Benefits Services Executive with over 20 years of experience in human capital management, benefits, and customer relationship management technology. She specializes in building broker partner relationships across several states and emphasizes enhancing the customer experience through strategic partnerships and technology.
Work at isolved
Marla Craven currently serves as a Benefits Services Executive at isolved, a position she has held since 2024. In this role, she focuses on enhancing broker partner relationships across Missouri, Kansas, Arkansas, and Oklahoma. Her responsibilities include developing strategies to improve customer experience and leveraging technology to deliver effective benefits solutions.
Previous Experience in HCM and CRM Technology
Prior to her role at isolved, Marla Craven accumulated over 20 years of experience in Human Capital Management (HCM), Benefits, and Customer Relationship Management (CRM) technology. She worked at Salesforce as a Principal Success Manager from 2021 to 2022 and at UKG (Ultimate Kronos Group) as an Executive Relationship Manager from 2013 to 2020. Additionally, she held positions at Ceridian as an Implementation Consultant and Account Executive from 2003 to 2013.
Education and Expertise
Marla Craven studied Business Administration and Management at Loyola University Chicago, where she earned a Mini MBA in 2016. She also achieved a Certified Lean Six Sigma Green Belt in 2020 from the same institution. Earlier in her education, she attended the International Academy of Merchandising & Design, focusing on Fine/Studio Arts from 1995 to 1996. She has also studied at DePaul University.
Key Skills and Strengths
Marla Craven possesses key strengths in relationship management, business strategy, and empathy for the customer experience. She emphasizes delivering an elevated customer experience through strategic partnerships and the effective use of technology. Her approach focuses on building and deepening broker partner relationships, which enhances her effectiveness in her current role.