Jodi Harwell Hill, MBA
About Jodi Harwell Hill, MBA
Jodi Harwell Hill, MBA, serves as the Director of Integrated Marketing Communications at ITHAKA and has held various marketing leadership roles in education and healthcare. With a strong academic background and extensive experience in digital marketing and customer relationship management, she also teaches as an adjunct professor at Pepperdine Graziadio Business School and California Lutheran University.
Current Role at ITHAKA
Jodi Harwell Hill serves as the Director of Integrated Marketing Communications at ITHAKA, a position she has held since 2022. In this role, she focuses on developing and executing marketing strategies that enhance the organization's communication efforts. Her responsibilities include overseeing integrated marketing campaigns and ensuring alignment with organizational goals.
Previous Experience at Pepperdine Graziadio Business School
Jodi Harwell Hill worked at Pepperdine Graziadio Business School in various marketing roles. She served as Director of Marketing from 2019 to 2021 and as Executive Director of Marketing for a period of nine months in 2021 to 2022. Her work involved strategic marketing initiatives aimed at promoting the school's programs and enhancing its brand presence.
Educational Background
Jodi Harwell Hill earned her MBA from Pepperdine Graziadio Business School, completing her studies between 2001 and 2004. She also holds a Bachelor of Arts degree in Journalism, Advertising, and Marketing from California State University, Fresno. Her educational background provides a solid foundation for her expertise in marketing and communications.
Expertise in Marketing and Communications
Jodi Harwell Hill possesses extensive experience in marketing, particularly within the pharmaceutical and medical device industries. She specializes in digital marketing, including website development, e-commerce, and SEO/SEM/PPC strategies. Her skills also encompass customer relationship management (CRM), marketing automation, and lead nurturing, which are critical for effective marketing operations.
Teaching and Mentorship Roles
In addition to her marketing roles, Jodi Harwell Hill has been involved in academia as an Adjunct Professor at California Lutheran University since 2017 and at Pepperdine Graziadio Business School since 2018. In these positions, she contributes to the education of future marketing professionals by sharing her industry knowledge and practical experience.