Nathaniel Bonham
About Nathaniel Bonham
Nathaniel Bonham is a Senior User Researcher at ITHAKA, where he has worked since 2022. He has extensive experience in user research and design, having previously held positions at Microsoft, the University of Michigan, and other organizations.
Current Role at ITHAKA
Nathaniel Bonham currently serves as a Senior User Researcher at ITHAKA, a role he has held since 2022. He is based in Ann Arbor, Michigan, United States. In this position, he focuses on understanding user needs and motivations to inform product development. His work emphasizes the importance of empathy and user representation throughout the design process.
Previous Experience at ITHAKA
Before his current role, Nathaniel worked at ITHAKA as a User Researcher from 2019 to 2021. During this two-year tenure, he contributed to various user research initiatives aimed at enhancing user experience. His experience at ITHAKA laid the groundwork for his advancement to Senior User Researcher.
Professional Background
Nathaniel Bonham has a diverse professional background in user research and experience design. He worked as a User Research Specialist at Microsoft from 2017 to 2019, and prior to that, he held positions such as Program Manager at CFI Group and Customer Experience Analyst at ForeSee. His early career included roles at Hollywood Entertainment and Nike, where he gained experience in marketing and business intelligence.
Education and Expertise
Nathaniel holds a Master’s Degree in UX Research & Design from the University of Michigan - School of Information, which he completed from 2015 to 2017. He also earned a Bachelor of Business Administration (BBA) in Marketing from the University of Michigan - Stephen M. Ross School of Business between 2001 and 2005. His educational background supports his expertise in user research methodologies and design.
Research Methodology and Philosophy
Nathaniel employs a user research methodology that prioritizes asking the right questions at the right time. He advocates for the significance of listening and understanding in the product design process, drawing inspiration from Richard Saul Wurman's philosophy. His approach aims to effectively capture user needs and motivations, ensuring that users' voices are represented in product development.