Penny Chen
About Penny Chen
Penny Chen is a Marketing and Communication Specialist at Jassby, where she has worked since 2021. She holds a Master's degree in Project Management from Northeastern University and has experience in digital marketing and project management.
Work at Jassby
Penny Chen has been serving as a Marketing and Communication Specialist at Jassby since 2021. Based in Boston, Massachusetts, she has contributed to the company's marketing efforts for three years. In her role, she has implemented strategies that have notably increased website users and prospective clients through innovative marketing campaigns.
Previous Experience in Digital Marketing
Before joining Jassby, Penny worked as a Digital Marketing Specialist at Yaonology from 2019 to 2020. During her 11 months in this position, she focused on enhancing digital marketing strategies to improve brand visibility and engagement. Additionally, she briefly served as a Project Management Assistant at Intermind Co. in 2019.
Education and Expertise
Penny Chen holds a Master's degree in Project Management from Northeastern University, where she studied from 2018 to 2020. She also earned a Bachelor's degree in International Business from Tamkung University, completing her studies from 2012 to 2016. Her educational background equips her with strong project management skills, including proficiency in managing budgets and meeting deadlines.
Internship Experience
Penny has successfully completed four internships, gaining valuable experience in both established international companies and startup environments. These internships have contributed to her understanding of marketing and project management, enhancing her professional skill set.
Marketing Campaign Achievements
Penny implemented a marketing campaign that resulted in a 30% increase in website users and a 20% rise in prospective clients through a newly created newsletter program. This initiative demonstrates her ability to develop effective marketing strategies that drive engagement and growth.