Axel Demazy
About Axel Demazy
Axel Demazy serves as the Chief Operations Officer and General Manager at Jellysmack, where he has significantly contributed to the company's growth and reach in the digital media landscape. With a background in industrial engineering and extensive experience in management consulting, he oversees a large team focused on audience development and revenue generation for content creators.
Work at Jellysmack
Axel Demazy serves as the Chief Operations Officer and General Manager at Jellysmack since 2020. In this role, he oversees a diverse team that includes Engineers, Data Scientists, Sales personnel, Success Managers, Video Editors, Social Media Managers, Growth Hackers, IP Specialists, Ops Excellence Managers, Designers, and Producers. He plays a crucial role in scaling the company's strategy and has contributed to Jellysmack's achievement of 10 billion global monthly video views. Under his leadership, the company has reached nearly 45% of all Americans with its social media content.
Education and Expertise
Axel Demazy has a strong educational background in engineering and product management. He studied at CentraleSupélec, where he earned a Master of Engineering (M.Eng.) in Industrial Engineering and Strategy from 2008 to 2012. Additionally, he studied at Thiga Academy, where he achieved the Product Manager Confirmé certification. This combination of education has equipped him with the skills necessary to excel in operations and management within the tech and media sectors.
Background
Before joining Jellysmack, Axel Demazy worked at Boston Consulting Group (BCG) as a Partner from 2012 to 2020 in Paris. During his eight years at BCG, he led various teams and projects, gaining extensive experience in strategic consulting. This background has contributed to his ability to manage large teams and develop effective strategies for audience growth and revenue generation at Jellysmack.
Leadership and Team Management
In his current position at Jellysmack, Axel Demazy leads a global team of approximately 1,000 employees and partners. His responsibilities include developing multi-platform audiences and revenues for creators. As General Manager of 'Jellysmack Services,' he is accountable for delivering full P&L down to EBITDA for all Jellysmack businesses. His leadership style focuses on collaboration and innovation, fostering a productive environment for diverse teams.