Gül Obuk
About Gül Obuk
Gül Obuk is a Content Strategist with a diverse educational background in business, marketing, and the arts. She has developed successful content strategies for Beauty Studio's Instagram channel, significantly increasing its follower count and engagement metrics.
Work at Jellysmack
Currently, Gül Obuk serves as a Content Strategist at Jellysmack, a role she has held since 2021. In this position, she focuses on developing and implementing content strategies that align with the company's objectives. Her work involves analyzing content performance metrics to optimize engagement and reach across various platforms. Gül's expertise in content strategy contributes to Jellysmack's mission of enhancing digital presence for creators and brands.
Education and Expertise
Gül Obuk has a diverse educational background. She studied at the University of the West of Scotland, where she earned a Bachelor in Business and Enterprise from 2016 to 2017. She also holds a Master 2 Programme Grandes Ecoles in Marketing from ESC Rennes School of Business, completed between 2017 and 2020. Additionally, Gül studied Drama and Dramatics/Theatre Arts at Conservatoire de Troyes from 2011 to 2014. Her education is complemented by an M1 Exchange Program at 西南财经大学 in 2018 and a DUT in Techniques de Commercialisation from Université de Reims Champagne-Ardenne from 2014 to 2016.
Background
Gül Obuk has held various roles in the digital and content marketing sectors. She worked as a Community Project Manager at TokyWoky from 2019 to 2020 in the Paris Area, where she managed community engagement initiatives. Prior to that, she was a Social Media Project Assistant at MAKE UP FOR EVER for six months in 2019. Gül also served as a Digital Project Assistant at Groupe Rocher in 2018. Her experiences have equipped her with skills in content creation and community management.
Achievements
Gül Obuk has successfully developed content strategies that significantly contributed to the growth of Beauty Studio's Instagram channel, increasing its followers to 1.8 million. She analyzes content performance metrics to optimize engagement and reach, ensuring that the content resonates with the audience. Gül also proposes innovative content ideas tailored to Beauty Studio's audience, enhancing the overall strategy of the channel.