Hanson He
About Hanson He
Hanson He serves as a Partnerships Coordinator at Jellysmack in Berlin, Germany, where he focuses on transforming creators' passion into brands. He holds a Master's degree in Innovative Leadership from ESMT Berlin and has a background in film and television from New York University.
Work at Jellysmack
Hanson He serves as the Partnerships Coordinator at Jellysmack, a role he has held since 2022. In this position, he focuses on transforming creators' passion into brands and brands into empires. He utilizes data-driven strategies to enhance the reach and revenue of creators' content. His contributions include optimizing and distributing creator-made video content across multiple platforms, including Facebook, Instagram, Snapchat, TikTok, Twitter, and YouTube.
Education and Expertise
Hanson He earned a Master's degree in Innovative Leadership from ESMT Berlin, where he studied from 2019 to 2021. He also holds a Bachelor of Fine Arts (B.F.A.) in Film and Television, with a Minor in Creative Writing, from New York University, completed between 2013 and 2017. Additionally, he attended Beijing No.4 High School from 2010 to 2013.
Background
Prior to his current role, Hanson He gained experience in various positions. He worked as an Influencer Relations and Online Marketing Intern at Savage X Fenty for five months in 2021, based in Berlin, Germany. He also served as an Animation Floor Technical Assistant at New York University Tisch School of the Arts from 2014 to 2017 and completed a one-month internship as an Editing Intern at Final Frame in 2014.
Professional Experience
Hanson He's professional experience includes diverse roles that contribute to his current expertise. At Savage X Fenty, he focused on influencer relations and online marketing. His role at New York University involved technical assistance in animation, while his internship at Final Frame provided him with editing experience. These positions have equipped him with skills relevant to his current work in partnerships and content optimization.