Kenza El Alami
About Kenza El Alami
Kenza El Alami is a Lead Content Strategist with extensive experience in marketing and content strategy across various industries. She has held positions at notable companies such as Jellysmack, Ocean Spray Cranberries, and Adobe, and has a strong academic background in marketing.
Current Role at Jellysmack
Kenza El Alami serves as the Lead Content Strategist at Jellysmack, a position she has held since 2022. In this role, she is responsible for overseeing content strategy initiatives and ensuring alignment with the company's goals. Her experience in content strategy is informed by her previous roles within the company, where she contributed to various projects aimed at enhancing digital content performance.
Previous Experience at Jellysmack
Prior to her current role, Kenza worked at Jellysmack as a Content Strategist from 2021 to 2022, and as a Senior Content Strategist from 2021 to 2022. During her tenure, she focused on developing content strategies that engaged audiences and optimized performance across digital platforms.
Professional Background
Kenza has a diverse professional background in marketing and content strategy. She has held various positions, including Assistant Brand Manager at Ocean Spray Cranberries, Junior Marketing Specialist at Adobe, and Customer Journey Project Manager at Klepierre. Her roles have spanned across different sectors, providing her with a broad understanding of marketing dynamics.
Educational Qualifications
Kenza El Alami has a solid educational foundation in marketing and management. She studied at École Al Jabr, where she achieved a Baccalauréat in STMG with a specialization in Marketing. She furthered her studies at Groupe ISCAE, earning a Master's degree in Marketing. Additionally, she participated in an exchange program at IÉSEG School of Management, focusing on Marketing.
Early Career Experience
Kenza began her career in marketing with roles such as Junior Consultant at Africa Key Partners and Lesieur Cristal, and as a Marketing Research Assistant at BMCE Bank. These early experiences provided her with essential skills in market research and consulting, laying the groundwork for her future roles in content strategy and marketing.