Layal Baydoun
About Layal Baydoun
Layal Baydoun is a Social Media Analyst and Content Strategist with a strong background in media communications and data analysis. She has worked for various organizations, including MTV Lebanon and Jellysmack, and holds a Master's degree in Digital and Big Data for Value.
Work at Jellysmack
Currently, Layal Baydoun serves as a Social Media Analyst and Content Strategist at Jellysmack, a role she has held since 2021 in Levallois-Perret, Île-de-France, France. She previously worked in the same position at Jellysmack for six months in 2020 in Paris, Île-de-France, France. In her role, she focuses on identifying impactful media platforms for customer communication and combines her expertise in media and communications with data analysis to enhance business decision-making processes.
Education and Expertise
Layal Baydoun holds a Master's degree in Digital and Big Data for Value from ESSCA Ecole de management, which she completed from 2019 to 2020. She also earned a Bachelor's degree in Media Communications and Film Production from Lebanese American University, studying from 2014 to 2017. Additionally, she studied Communication and Media Studies at Salzburg Global Seminar for 11 months in 2017. Her educational background equips her with a strong foundation in media, technology, and data analysis.
Background
Layal Baydoun began her professional career as a Communications Assistant at Lebanese American University, where she worked from 2014 to 2017 in Beirut District, Lebanon. She also gained experience as a Digital Media Producer at STEP Group from 2017 to 2018, working in both Beirut District and Dubai. Earlier in her career, she completed internships at MTV Lebanon in 2017 and Al Mayadeen media network in 2016, which provided her with valuable insights into the media industry.
Achievements
Throughout her career, Layal Baydoun has developed a strong skill set in social media analysis and content strategy. She utilizes her passion for technology to address customer problems through innovative digital tools. Her ability to combine media expertise with data analysis has positioned her as a valuable asset in enhancing business decision-making processes.