Marie Reine Touma
About Marie Reine Touma
Marie Reine Touma is a Senior Performance Manager specializing in Fashion and Lifestyle at Jellysmack, where she has worked since 2022. With a background in video editing and production, she has held various roles at Jellysmack and other companies, contributing to content optimization and revenue generation.
Current Role at Jellysmack
Marie Reine Touma serves as the Senior Performance Manager for Fashion & Lifestyle at Jellysmack, a position she has held since 2022. In this role, she focuses on enhancing performance metrics within the fashion and lifestyle sectors. Her responsibilities include coordinating production and post-production efforts, as well as managing social media strategies to optimize revenue generation. Her experience in this role builds on her previous positions at Jellysmack, where she contributed to various aspects of video editing and content management.
Previous Positions at Jellysmack
Marie Reine Touma has held multiple roles at Jellysmack, showcasing her versatility and expertise in video production. She began as a Video Editor and Director in 2019, followed by a year as Lead Editor from 2021 to 2022. Additionally, she served as Editing Supervisor from 2020 to 2021 and took on the role of VP Beauty (Intérim) for five months in 2022. Throughout these positions, she coordinated teams across production, post-production, and social media to ensure efficient operations.
Education and Expertise
Marie Reine Touma holds a Master of Arts (MA) in études cinématographiques from Université Grenoble Alpes, which she completed from 2016 to 2018. Prior to this, she earned a Bachelor of Arts (B.A.) in Audio Visual-Film Making from Al Kafaat University AKU, studying from 2009 to 2013. Her educational background provides a solid foundation in film and video production, enhancing her capabilities in her professional roles.
Early Career Experience
Before joining Jellysmack, Marie Reine Touma gained valuable experience in video editing and production. She worked as a Video Editor at 2pure from 2013 to 2015 and at kooora.com for seven months in 2015. Additionally, she freelanced as a Director and Producer from 2013 to 2016 in Lebanon. This early career experience contributed to her skill set in content creation and management.
Content Creation Initiatives
Marie Reine Touma has been involved in significant content creation initiatives, including the launch of the show 'Re-cousu.' Initially released on Snapchat, the show was later expanded to Facebook, reflecting her ability to adapt content for different platforms. She also conducted competitor research to identify high-performing content, which informed her strategies for optimizing revenue generation.