Avery Baccala
About Avery Baccala
Avery Baccala is a Business Development Manager with a background in Political Science. He has extensive experience in sales and business development, currently working at Jifflenow and previously holding various roles at Nitrogen and New York Life Insurance Company.
Work at Jifflenow
Avery Baccala serves as the Business Development Manager at Jifflenow, a role he has held since 2022. In this position, he focuses on integrating live event meetings automation technology into Cvent's offerings. His responsibilities include driving business development and sales growth through face-to-face engagements. Avery has previously worked as an SDR Leader at Jifflenow from 2020 to 2022, where he contributed to the development of sales strategies and team performance.
Education and Expertise
Avery Baccala studied Political Science and Government at California State University-Sacramento, where he earned a degree from 2012 to 2014. Prior to that, he completed an Associate of Arts and Sciences in Political Science and Government at Sierra College from 2011 to 2012. His educational background provides a foundation for his expertise in business development and sales strategies.
Background in Business Development
Avery has a diverse background in business development, having worked in various roles at Nitrogen from 2018 to 2020. His positions included SDR for Solo Accounts, SDR for Emerging Accounts, and Large Accounts Business Development Representative. He also gained experience as an Insurance Agent at New York Life Insurance Company from 2017 to 2018. This varied experience has equipped him with a strong understanding of sales processes and customer engagement.
Leadership Style and Sales Approach
Avery is recognized for his selfless leadership style, which emphasizes team success and individual growth. He specializes in top-of-funnel (ToFu) and middle-of-funnel (MoFu) pipeline development, focusing on enhancing revenue streams. His natural sales ability is complemented by strong business acumen, contributing to consistent revenue growth in his roles.