Katie Fitzgerald
About Katie Fitzgerald
Katie Fitzgerald is a Social Media Strategist with extensive experience in marketing and content creation. She has worked at Jobber since 2019 and has held various roles in organizations such as IABC Edmonton and Mogul Realty Group.
Work at Jobber
Katie Fitzgerald has been employed at Jobber as a Social Media Strategist since 2019. In this role, she focuses on developing and implementing social media strategies to enhance the company's online presence. Her responsibilities include managing social media accounts, creating content, and analyzing engagement metrics to optimize performance.
Previous Experience in Marketing and Content Creation
Prior to her current position, Fitzgerald worked at Silver - A Voice Technology Company as a Marketing Intern for three months in 2018. She also served as a Marketing Associate at Mogul Realty Group from 2018 to 2019. Additionally, she held the role of Director of Content at IABC Edmonton from 2017 to 2021, where she contributed to content strategy and execution.
Education and Expertise
Katie Fitzgerald holds a Bachelor of Commerce (BCom) degree from the University of Alberta, where she majored in Strategic Management & Organization with a minor in Marketing. She also studied at MacEwan University, achieving a Bachelor of Commerce (BCom) from 2015 to 2017. Her educational background provides her with a strong foundation in business and marketing principles.
Skills in Multimedia and Event Management
Fitzgerald has demonstrated skills in multimedia content creation by planning, shooting, and editing promotional videos. She also showcased her expertise in event management by planning and executing an Alexa Hackathon Event. Her experience includes managing Facebook and Instagram ad campaigns, indicating proficiency in social media advertising.
Early Career and Internships
Katie Fitzgerald began her career with various internships, including a Sales and Marketing Intern position at NABI in 2016 and a Business Analyst Summer Student role at the City of Edmonton in 2017. She also worked as a Special Events Coordinator at the Northern Alberta Business Incubator Society in 2015, where she contributed to event planning and execution.