James Tipton
About James Tipton
James Tipton serves as a Senior Director at JOOR, where he has worked since 2022. He has a diverse background in digital analytics, marketing strategies, and team management, with previous roles at companies including Google and STAQ.
Current Role at JOOR
James Tipton serves as the Senior Director at JOOR, a position he has held since 2022. In this role, he leverages his extensive experience in digital analytics and customer onboarding to enhance the company's data services. His leadership is instrumental in driving strategic initiatives within the organization, focusing on improving marketing technology and data-driven decision-making.
Previous Experience at STAQ
Prior to his current role, James worked at STAQ as the Director of Technical Services from 2016 to 2017. During his one-year tenure in the Greater New York City Area, he was responsible for overseeing technical operations and ensuring the delivery of high-quality services to clients.
Career Progression at JOOR
Before becoming Senior Director, James held the position of Director of Data Services at JOOR from 2018 to 2022. His four years in this role allowed him to deepen his expertise in data services and contribute significantly to the company's analytics capabilities.
Educational Background
James Tipton earned a Master of Arts in French and Second Language Acquisition from the University of Illinois Urbana-Champaign, studying from 1994 to 1996. He also holds a Bachelor of Arts in Marketing and French from Murray State University, where he studied from 1988 to 1992. His educational background supports his strong skills in media buying and lead generation.
Expertise in Digital Analytics
James possesses extensive expertise in digital analytics and customer onboarding, which has been a significant factor in his career. His strong skills in media buying, lead generation, and search engine marketing (SEM) enhance his contributions to business intelligence and marketing strategies.