Zoey Zhou
About Zoey Zhou
Zoey Zhou is a Digital Marketing Specialist with extensive experience in project management and integrated marketing strategies. She has worked for various companies, including Gridsum Holding Inc. and Jungle Scout, and is fluent in four languages, enhancing her effectiveness in diverse markets.
Work at Jungle Scout
Zoey Zhou has been working at Jungle Scout as a Digital Marketing Specialist since 2021. In this role, she focuses on developing and executing digital marketing strategies to enhance brand visibility and engagement. Her responsibilities include managing digital marketing campaigns and analyzing performance metrics to optimize results. Her experience in integrated marketing strategies supports her contributions to the team.
Previous Experience in Digital Marketing
Before joining Jungle Scout, Zoey Zhou held various positions in the digital marketing field. She worked at Gridsum Holding Inc. as a Project Manager from 2019 to 2021, where she managed projects with a focus on integrated marketing strategies. Prior to that, she served as an Account Executive at Guru Online - AdBeyond (Group) Limited from 2015 to 2017, and as a Promotions Intern at Shenzhen Media Group Co. Ltd. in 2014.
Education and Expertise
Zoey Zhou holds a Master of Arts (M.A.) in Integrated Marketing Communication from City University of Hong Kong, which she completed from 2014 to 2015. She also has a Bachelor of Arts (B.A.) in Russian Language and Literature from Guangdong University of Foreign Studies, achieved from 2010 to 2014. Additionally, she participated in an exchange program at Moscow State Linguistic University, focusing on Russian Studies from 2012 to 2013. Her educational background supports her expertise in managing digital marketing campaigns across various industries.
Language Proficiency
Zoey Zhou is fluent in four languages: Mandarin, Cantonese, English, and Russian. This linguistic proficiency enhances her ability to communicate effectively in diverse markets and contributes to her success in international marketing initiatives. Her language skills are a valuable asset in her role as a Digital Marketing Specialist, allowing her to engage with a broader audience.
Project Management Skills
Zoey Zhou possesses strong project management skills, particularly in the context of integrated marketing strategies. Her experience in managing digital marketing campaigns for key accounts in sectors such as retail, tourism, and real estate demonstrates her capability in overseeing complex projects. Her strong numerical sense aids in data analysis and strategic decision-making, further enhancing her effectiveness in marketing roles.