Erica P.
About Erica P.
Erica P. is a B2C Marketing and Growth Supervisor currently working at Kalibrr in Makati, Philippines. She has previous experience in social media strategy and marketing analysis at ABS-CBN Corporation and Shopee, respectively.
Current Role at Kalibrr
Erica P. serves as the B2C Marketing and Growth Supervisor at Kalibrr, a position she has held since 2022. In this role, she focuses on developing marketing strategies aimed at enhancing customer engagement and driving growth. Her work is based in Makati, National Capital Region, Philippines, where she applies her expertise in marketing to support the company's objectives.
Previous Experience at ABS-CBN Corporation
Prior to her current role, Erica worked as a Social Media Strategist at ABS-CBN Corporation for nine months in 2021. During her time in Quezon City, National Capital Region, Philippines, she was responsible for managing social media campaigns and strategies, contributing to the company's online presence and audience engagement.
Experience at Shopee
Erica gained valuable experience as a Marketing Analyst in Community Management at Shopee from 2020 to 2021. This role, based in Taguig City, Philippines, involved analyzing marketing data and managing community interactions to enhance customer satisfaction and brand loyalty.
Internship at LM10 Corporation
In 2019, Erica completed a one-month internship at LM10 Corporation as a Marketing Intern. This experience provided her with foundational knowledge in marketing practices and exposure to the industry, further shaping her career path.
Educational Background
Erica P. holds a Bachelor of Science in Business Administration from the University of the Philippines, where she studied from 2016 to 2020. Prior to this, she attended Colegio San Agustin-Makati from 2012 to 2016, completing her secondary education. Her academic background has equipped her with essential skills in business and marketing.