Ludovic Pivetal
About Ludovic Pivetal
Ludovic Pivetal is the Head of Marketing at Kantox, bringing extensive experience in marketing and product management across various European countries. He has a strong background in strategic marketing, having held key positions at companies such as Blueliv and Catchoom.
Current Role at Kantox
Ludovic Pivetal serves as the Head of Marketing at Kantox, a position he has held since 2021. In this role, he is responsible for overseeing marketing strategies and initiatives that drive brand awareness and customer engagement. His leadership contributes to the company's growth in the financial technology sector, particularly in the areas of currency management and foreign exchange solutions. Pivetal's experience in various marketing roles equips him to effectively manage the complexities of the marketing landscape at Kantox.
Previous Experience in Marketing
Before joining Kantox, Ludovic Pivetal held several marketing positions that shaped his expertise. He worked at Blueliv as Marketing Director from 2016 to 2021, where he was instrumental in developing marketing strategies that enhanced the company's market presence. Prior to that, he served as Online Marketing/Demand Generation Manager at Blueliv for nine months in 2015. His earlier role as Product Marketing Manager at Catchoom in 2014 allowed him to refine his skills in product positioning and market analysis.
Educational Background in Marketing
Ludovic Pivetal studied at BUSINESS SCHOOL, where he focused on Marketing Commercial from 2001 to 2003. This two-year program provided him with foundational knowledge in marketing principles and strategies, which he has applied throughout his career. His education has been a critical component in shaping his approach to marketing and business development.
International Work Experience
Ludovic Pivetal has lived and worked in multiple European countries, including France, the UK, Italy, and Denmark. This diverse experience has enhanced his adaptability and ability to navigate complex business situations across different cultural contexts. His international background contributes to his effectiveness in engaging with a variety of stakeholders and understanding market dynamics in different regions.
Skills and Creative Contributions
Ludovic Pivetal is recognized for his creativity and unique perspective in problem-solving. He combines strategic thinking with cultural adaptability, allowing him to approach challenges with innovative solutions. His ability to interact with high-level stakeholders, including board members and external partners, has significantly contributed to revenue growth and profitability in his previous roles. Additionally, he enjoys writing screenplays in his free time, reflecting his creative interests outside of marketing.