Adriana Urtasun

Canada Country Lead @ Karat

About Adriana Urtasun

Adriana Urtasun serves as the Canada Country Lead at Karat, a position she has held since 2019. Her extensive career includes roles at the Heart and Stroke Foundation, TD, and Forrester, along with academic credentials in Business Administration and Sociology.

Current Role at Karat

Adriana Urtasun serves as the Canada Country Lead at Karat, a position she has held since 2019. In this role, she is responsible for overseeing operations and strategies within Canada, contributing to the company's growth and market presence. Her leadership is focused on enhancing client relationships and expanding business opportunities in the region. Karat specializes in technical interviewing and hiring solutions, and Urtasun's expertise plays a crucial role in aligning the company's objectives with the needs of the Canadian market.

Previous Experience at Heart and Stroke Foundation

Before joining Karat, Adriana Urtasun worked at the Heart and Stroke Foundation as a National Account Executive - Integrated Marketing Solutions from 2004 to 2011. During her seven years in this role, she was based in Ottawa, Ontario, Canada. Urtasun was involved in developing and implementing marketing strategies aimed at increasing awareness and support for heart and stroke health initiatives. Her work contributed to the foundation's mission of promoting health and reducing the impact of heart disease and stroke in Canada.

Career Background at TD

Adriana Urtasun has a notable background in the banking sector, having worked at TD in various capacities. She served as Manager of Latin America Sales and Trading from 1995 to 1997, and prior to that, she held the position of Manager Commercial Banking from 1994 to 1995. Both roles were based in Toronto, Ontario, Canada. Her experience at TD provided her with a strong foundation in financial services and client management, which she has leveraged throughout her career.

Experience at Forrester

Adriana Urtasun worked as a Senior Account Executive at Forrester from 2018 to 2019. During her tenure in Cambridge, Massachusetts, United States, she focused on client engagement and sales strategies within the technology research sector. Urtasun's role involved understanding client needs and delivering insights that helped organizations make informed decisions regarding technology investments.

Educational Background

Adriana Urtasun has an academic background in Business Administration and Sociology. She studied at the University of Alberta, where she earned a Master's degree in Business Administration from 1992 to 1994. Additionally, she completed her Bachelor's degree in Sociology at Western University from 1987 to 1990. This diverse educational foundation has equipped her with a broad understanding of both business practices and social dynamics.

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