Sara Cohen
About Sara Cohen
Sara Cohen serves as the Senior Manager of Marketing Operations at Karat, where she focuses on enhancing automation in marketing channels. With a background in various marketing roles across multiple companies, she actively volunteers in her community and advocates for clean beauty research.
Work at Karat
Sara Cohen serves as the Senior Manager of Marketing Operations at Karat since 2023. In this role, she focuses on enhancing marketing strategies and operations to support the company's objectives. Her responsibilities include overseeing marketing automation initiatives and ensuring effective communication across various channels. This position allows her to leverage her previous experience in marketing operations to drive results within the organization.
Previous Experience in Marketing Operations
Prior to her current role at Karat, Sara Cohen worked at Qualified as Senior Manager of Marketing Operations from 2022 to 2023. She also held the position of Marketing Operations Manager at UpKeep from 2021 to 2022, where she contributed to marketing strategies in Los Angeles, CA. Additionally, she served as a Marketing Automation Specialist at GHX from 2019 to 2021, gaining valuable experience in automation processes.
Education and Expertise
Sara Cohen studied at the University of Illinois Chicago, where she earned a Bachelor of Science (B.S.) degree in Marketing. Her academic background provides a solid foundation for her career in marketing operations. She utilizes frameworks such as OKRs and V2MOM to achieve goals in digital transformation projects, demonstrating her expertise in strategic planning and execution.
Community Involvement
Sara actively volunteers in her community, contributing her time and skills to various initiatives. Her commitment to community service reflects her dedication to making a positive impact beyond her professional responsibilities. Additionally, she advocates for clean beauty research, showcasing her interest in promoting health and wellness.
Career Progression
Sara Cohen's career in marketing spans several roles and companies. She began as a Marketing Assistant at Amphenol Antenna Solutions, Inc. in 2015 and later worked as a Marketing & Trade Show Coordinator at General Kinematics Vibrating Equipment from 2016 to 2019. This progression through various marketing roles has equipped her with a diverse skill set and a comprehensive understanding of marketing operations.