Samantha Malmberg
About Samantha Malmberg
Samantha Malmberg serves as the Director of Sales Strategy & Operations at Kaseya, where she has worked since 2023. She has a background in finance and project management, with previous roles at Kaseya and BDO, and holds a Bachelor of Business Administration and a Professional MBA from Florida International University.
Current Role at Kaseya
Samantha Malmberg currently serves as the Director of Sales Strategy & Operations at Kaseya. In this role, she leads project management for major integration initiatives, focusing on the success and efficiency of go-to-market (GTM) operations. Her responsibilities include overseeing strategic sales initiatives and ensuring that the sales team operates effectively within the organization.
Previous Experience at Kaseya
Prior to her current position, Samantha held several roles at Kaseya. She worked as a Senior Analyst in GTM Sales Systems & Projects from 2021 to 2022, where she contributed to the development of sales systems. She then became the Sr. Manager of GTM Systems & Operations from 2022 to 2023, before transitioning to her current director role. During her time at Kaseya, she implemented new CRM workflows to enhance cross-functional collaboration and played a key role in scaling the sales team from 80 to 1100 representatives.
Experience at BDO
Samantha Malmberg has previous experience at BDO, where she worked as a Financial Analyst for two months in 2019 and as an Audit Associate for three months in 2018. These roles provided her with foundational skills in financial analysis and auditing, contributing to her overall expertise in business operations.
Educational Background
Samantha studied at Florida International University, where she earned a Bachelor of Business Administration (BBA) in Finance from 2016 to 2018. She furthered her education by obtaining a Professional MBA in Business Administration and Management from 2018 to 2019. Her academic background has equipped her with the knowledge and skills necessary for her roles in sales strategy and operations.
Project Management and Sales Events
In her various roles, Samantha has orchestrated significant sales events with budgets ranging from $1 million to over $8 million. Her expertise in project management has been instrumental in leading initiatives that ensure the success of sales strategies and operations within the organizations she has worked for.