Julie Peterkort
About Julie Peterkort
Julie Peterkort serves as the Director of Marketing Operations at Kaufman Hall, a position she has held since 2015. With extensive experience in lead generation, social media strategies, and marketing automation, she previously worked as a Marketing Manager at Aon Hewitt for 12 years.
Work at Kaufman Hall
Julie Peterkort has served as the Director of Marketing Operations at Kaufman Hall since 2015. In this role, she focuses on developing and executing marketing strategies that enhance lead generation and optimize social media engagement. Her responsibilities include overseeing marketing automation platforms and ensuring effective communication across various channels. Peterkort's tenure at Kaufman Hall has been marked by her commitment to improving marketing operations and driving organizational growth.
Previous Experience at Aon Hewitt
Prior to her current position, Julie Peterkort worked at Aon Hewitt as a Marketing Manager from 2003 to 2015. During her 12 years in this role, she was based in Lincolnshire, IL, where she developed and implemented marketing strategies that contributed to the company's objectives. Her experience at Aon Hewitt provided her with a strong foundation in marketing operations and project management.
Education and Expertise
Julie Peterkort studied Fine Art at Herron School of Art + Design, where she earned her Bachelor's degree. Her educational background complements her professional expertise in marketing operations, particularly in lead generation, social media strategies, and project management. She is also skilled in managing marketing automation platforms, including Marketo, Eloqua, and Aprimo.
Technical Skills and Proficiencies
Julie Peterkort possesses a range of technical skills relevant to her role in marketing operations. She is proficient in CRM administration, particularly with Salesforce, and has a strong background in website management and SEO. Additionally, she is experienced in event management using Cvent, which enhances her ability to coordinate and execute marketing events effectively.