Jennifer Erwing
About Jennifer Erwing
Jennifer Erwing serves as the Chief Revenue Officer at Keap, where she has worked since 2019. With a background in sales and marketing at HP and Firefly Educate, she is recognized for her ability to rebuild organizations and implement effective strategies that enhance client success.
Work at Keap
Jennifer Erwing has been serving as the Chief Revenue Officer (CRO) at Keap since 2019. In this role, she is responsible for overseeing revenue generation strategies and ensuring the company's growth objectives are met. Her leadership focuses on enhancing sales performance and client success through data-driven decision-making. Erwing's tenure at Keap has been marked by her commitment to implementing effective sales strategies that align with the company's goals.
Previous Experience at HP
Jennifer Erwing has extensive experience at HP, where she held several positions. She worked as a Senior Sales Manager-Agent Sales (Inside Sales) from 2006 to 2008 in Colorado Springs, Colorado. Additionally, she served as a Senior Channel Marketing Manager-PSG for a brief period in 2008. Prior to these roles, she was a Senior Sales Manager (Inside Sales) from 2000 to 2006, also in Colorado Springs. Her time at HP contributed to her development in sales and marketing strategies.
Experience at Firefly Educate
From 2016 to 2023, Jennifer Erwing held the position of Vice President of Sales at Firefly Educate. During her seven years in this role, she focused on driving sales growth and developing client-specific strategies that significantly increased return on investment (ROI). Her leadership at Firefly Educate was characterized by her ability to implement effective sales initiatives and transform organizational performance.
Education and Expertise
Jennifer Erwing earned a Bachelor of Arts degree in Psychology from the University of Colorado Colorado Springs. She also studied History and Math at the University of Houston. Her educational background provides a foundation for her expertise in understanding client needs and enhancing organizational performance. Erwing's academic achievements complement her professional experience in sales and marketing.
Achievements in Leadership
Jennifer Erwing is recognized for her proven track record of rebuilding organizations successfully. She has led multiple 'worst-to-first' transformations across three different industries, showcasing her ability to drive significant change. Known for her talent in developing high-potential staff into outstanding leaders, Erwing emphasizes the importance of leadership development in her approach to sales management.