Annina Pierson Nee Louekoski
About Annina Pierson Nee Louekoski
Annina Pierson Nee Louekoski is the Regional Marketing Director - USA at Keepit, with extensive experience in marketing roles at Samsung Electronics America and other companies.
Company
Annina Pierson Nee Louekoski currently works at Keepit as the Regional Marketing Director for the USA. She has held this position since 2023 and is based in Dallas, Texas.
Title
Annina holds the title of Regional Marketing Director - USA at Keepit. Her role involves overseeing marketing strategies and initiatives specific to the U.S. market.
Previous Roles at Samsung Electronics America
Prior to her role at Keepit, Annina worked at Samsung Electronics America in several capacities. She served as Influencer Marketing Lead from 2020 to 2022 in Plano, Texas, Senior Partner Marketing Manager in 2020 for 7 months in Mountain View, California, and Senior Business Development Manager from 2018 to 2020 also in Mountain View, California.
Education and Expertise
Annina has an MBA from Helsingin kauppakorkeakoulu (1999-2001) and a BA from Schiller International University (1993-1995). She completed her high school education at Deutsche Schule Helsinki. Her expertise includes managing influencer marketing campaigns, working with cross-functional and multicultural teams, integrated marketing strategies, digital marketing, social media, and public speaking.
Background
Annina's career spans across various companies and roles. she formerly held positions at Zero Keyboard as VP of Sales and Marketing, Beddit as Marketing & PR Executive, Pierson Consulting as a Marketing Consultant, Ekahau as Marketing Director, Nanaomi as an Entrepreneur, Ago Finland Oy as Key Account Manager, Oplayo as Channel Marketing Manager, Kelkoo Oy as Sales Manager, Leonardo Design as Product Manager in Helsinki, and SmithKline Beecham now GSK as Area Manager.
Achievements in Marketing and Partnerships
Annina has a keen interest in the creator economy and partnerships, demonstrated by her involvement in influencer marketing and creator community initiatives at Samsung. She is proficient in managing marketing budgets and agency relationships and has significant experience in public speaking and event management, contributing to her comprehensive skill set in marketing strategy and brand management.