Marianne Kupina
About Marianne Kupina
Marianne Kupina serves as the Vice President of Marketing at KEV Group, where she has worked since 2020. With over 30 years of global marketing experience, she is recognized for her strategic leadership, problem-solving skills, and ability to foster collaboration within high-performing teams.
Work at KEV Group
Marianne Kupina has served as the Vice President of Marketing at KEV Group since 2020. In this role, she oversees all aspects of the marketing function, focusing on developing and executing strategies that align with the company's growth objectives. Her leadership is characterized by a commitment to building high-performing teams and fostering collaboration among team members. Under her guidance, KEV Group has benefited from her extensive experience in creating effective marketing initiatives tailored to the B2B software sector.
Education and Expertise
Marianne Kupina earned her Bachelor of Business Administration (Honours) from Wilfrid Laurier University, where she majored in Marketing and minored in History. Her educational background has provided a strong foundation for her extensive career in marketing, which spans over 30 years. She is recognized for her superior organizational and problem-solving skills, as well as her ability to communicate effectively in both written and oral forms.
Background
Marianne Kupina has a diverse professional background with significant experience in marketing across various industry sectors. She began her career at Algorithmics as Marketing Director from 1997 to 2000. Following this, she held several key marketing positions, including Vice President of Marketing at Survalent and d1g1t Inc., and Director of Marketing at Constellation Energy. Her tenure at Esri Canada as Marketing Director lasted for eight years, further solidifying her expertise in the field.
Achievements
Throughout her career, Marianne Kupina has developed a successful track record in creating and executing go-to-market strategies for growth-driven B2B software companies. She is known for generating creative solutions that meet business goals and for her ability to influence both internal and external stakeholders. Her strategic approach to marketing has consistently delivered results, contributing to the success of the organizations she has worked with.