Lauren Counce
About Lauren Counce
Lauren Counce is the Vice President of Marketing Services at Key Media, where she has worked since 2022. She has held various roles in marketing and content production, including positions at ALM Media and Furniture Row Companies.
Current Role at Key Media
Lauren Counce serves as the Vice President of Marketing Services at Key Media, a position she has held since 2022. In this role, she is responsible for overseeing marketing strategies and initiatives that drive the company's growth. Her leadership is focused on enhancing the company's digital presence and optimizing marketing efforts across various platforms. Based in Toronto, Ontario, Canada, she continues to contribute to Key Media's objectives and overall mission.
Previous Experience at Key Media
Prior to her current role, Lauren Counce worked at Key Media as a Global Digital Product Manager from 2019 to 2021. In this capacity, she managed digital product strategies and collaborated with cross-functional teams to enhance product offerings. Additionally, she served as a Conference Producer from 2016 to 2019, where she was involved in organizing industry events and conferences, contributing to the company's reputation in the market.
Experience at ALM Media, LLC
Lauren Counce worked at ALM Media, LLC as a Senior Manager of Product Strategy & Sales Enablement for nine months in 2021. During her time in Durango, Colorado, she focused on developing product strategies and enabling sales teams to effectively promote and sell the company's offerings. This role allowed her to leverage her expertise in product management and sales support.
Educational Background
Lauren Counce studied at Humber College, where she earned a postgraduate certificate in Advertising Copywriting from 2011 to 2012. She also attended the University of Colorado Boulder, where she achieved a Bachelor of Arts degree in English. Her educational background has equipped her with strong communication skills and a foundation in creative writing, which she has applied throughout her career.
Early Career Experience
Before her roles in marketing and product management, Lauren Counce gained experience as a Copywriter at Furniture Row Companies from 2013 to 2016. She also worked briefly as a Digital Content Producer at B Public Relations, LLC in 2016. Additionally, she served as a Copywriter at SmartClick Advertising from 2012 to 2013. These positions helped her develop her writing and content creation skills in various industries.