Marcela Guevara

Strategic Account Manager @ KeyData

About Marcela Guevara

Marcela Guevara is a Strategic Account Manager at KeyData Associates, where she focuses on enhancing security and access control through digital identity strategies. She has held various roles in account management and digital innovation across several companies, including EPAM Systems and Zignal Labs, and has a background in Behavioral Science from Baruch College.

Current Role at KeyData Associates

Marcela Guevara serves as a Strategic Account Manager at KeyData Associates, a position she has held since 2021. In this role, she focuses on enhancing security and access control for organizations through digital identity strategies. Her responsibilities include managing client relationships and ensuring that the solutions provided meet the strategic needs of the clients.

Previous Experience at EPAM Systems

Prior to her current role, Marcela worked at EPAM Systems as a Digital Innovation Lead from 2020 to 2021. During her tenure, she contributed to various digital transformation initiatives, leveraging her expertise to drive innovation within the organization.

Experience at Zignal Labs

Marcela was employed at Zignal Labs as an Account Manager for Media Intelligence Insights from 2018 to 2020. In this capacity, she managed accounts and provided insights to clients in the New York City Metropolitan Area, helping them understand media trends and analytics.

Educational Background at Baruch College

Marcela Guevara earned her Bachelor of Science degree in Behavioral Science from Baruch College, City University of New York (CUNY), where she studied from 2004 to 2008. This educational background has equipped her with a solid foundation in understanding human behavior, which she applies in her professional roles.

Teaching Experience and TESOL Certification

In addition to her corporate experience, Marcela studied Teaching English as a Second or Foreign Language and obtained a TESOL/TEFL Certificate in 2012. She worked as an In-Company English Teacher at Interaction Language Studio from 2014 to 2016, where she taught English to professionals, enhancing their language skills for business contexts.

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