Lisa Colaw Smith
About Lisa Colaw Smith
Lisa Colaw Smith is a Digital Marketing Specialist with extensive experience in content management and user experience enhancement. She has worked at Kforce Inc since 2020 and previously held positions at Lee Jeans and La Petite Academy.
Work at Kforce
Lisa Colaw Smith has been employed at Kforce Inc as a Digital Marketing Specialist since 2020. In this role, she focuses on enhancing user experience through strategic website content management. Her responsibilities include optimizing digital marketing strategies and ensuring that content aligns with user needs. Lisa's work is conducted remotely, allowing her to collaborate effectively with teams across various locations.
Previous Experience
Before joining Kforce, Lisa worked as an Online Content Coordinator at Lee Jeans from 2000 to 2019. During her 19 years in this position, she managed online content and contributed to the brand's digital presence. Prior to that, she served as a Marketing Specialist at La Petite Academy from 1993 to 2000, where she focused on marketing strategies and communications. This extensive experience has equipped her with a comprehensive understanding of digital marketing.
Education and Expertise
Lisa Colaw Smith earned a Bachelor of Science degree in Business Administration from the University of Central Missouri, studying from 1987 to 1990. Her educational background supports her expertise in digital marketing and content management. Lisa possesses strong analytical skills, which she applies to data analysis for optimizing website performance.
Achievements in Digital Marketing
Throughout her career, Lisa has been recognized for her meticulous attention to detail and efficiency in completing projects. Her high-quality written and verbal communication skills have contributed to effective team collaboration. Lisa's focus on enhancing user experience and her interest in data analysis have been key factors in her success as a Digital Marketing Specialist.