Mike Phillips
About Mike Phillips
Mike Phillips is a Digital Campaign Manager at Kforce Inc, specializing in digital marketing strategies for HP. He holds a Master's degree in Strategic Communication from the University of Oregon and has extensive experience in managing global digital marketing campaigns.
Work at Kforce
Mike Phillips has been serving as a Digital Campaign Manager at Kforce Inc since 2021. In this role, he is responsible for managing digital marketing campaigns for HP, focusing on analytics and A/B testing to track key metrics related to customer engagement and business objectives. His experience includes overseeing the execution of global digital marketing campaigns from strategy development to content creation and quality assurance. He operates from the Portland, Oregon area.
Education and Expertise
Mike Phillips holds a Master's degree in Strategic Communication from the University of Oregon, which he completed between 2015 and 2017. His academic background also includes a Bachelor's degree in Communication and Media Studies from Washington State University, achieved from 1999 to 2004, and an Associate of Arts degree from Clark College. Additionally, he completed language courses in Bosnian and Italian at Portland Community College in 2014.
Background
Prior to his current position at Kforce, Mike Phillips accumulated diverse experience in marketing and communications. He worked as an Account Director and Partner at AM PM PR from 2013 to 2017. He also held the position of Marketing Manager at Portland Community College from 2018 to 2021. His early career included roles as an Account Executive at Watershed Communications and as an intern at Conkling Fiskum & McCormick.
Achievements
Mike Phillips played a significant role in the successful launch of HP's first as-a-Service (aaS) add-on service. His expertise in managing end-to-end digital marketing campaigns has contributed to his ability to define and track essential metrics for business success. His dual citizenship of the EU and USA enhances his capability to manage media placements across North America and Europe.