Anurag Lal Sinha

Anurag Lal Sinha

Account Executive Dach @ Kinaxis

About Anurag Lal Sinha

Anurag Lal Sinha is an Account Executive DACH at Kinaxis, where he contributes to enhancing digital supply chain processes. He has a diverse background in engineering and management, with experience in various roles across multiple industries, including automotive and technology.

Current Role at Kinaxis

Anurag Lal Sinha serves as an Account Executive DACH at Kinaxis since 2020. He is based in Schwäbisch Gmünd, Baden-Württemberg, Germany. In this role, he contributes to Kinaxis' mission of enabling companies to monitor risks and opportunities and respond at the pace of change. His work focuses on integrating human intelligence with AI to enhance digital supply chain and business planning processes.

Previous Experience in Automotive and Technology

Anurag has extensive experience in the automotive and technology sectors. He worked at Robert Bosch Automotive Steering GmbH in various roles, including Controller from 2015 to 2017 and Product Cost Manager from 2017 to 2018. He also served as Acquisition/Commercial (Sales) Manager from 2018 to 2020. Prior to that, he was an Associate Application Developer at CSC from 2008 to 2010 and later worked as a Software Engineer from 2010 to 2011.

Educational Background

Anurag holds an MBA in International Management from ESB Business School, Reutlingen University, which he completed from 2012 to 2013. He also earned a Post Graduate Certificate in International Management from S.P. Jain Institute of Management & Research from 2011 to 2012. Earlier, he obtained a B.Tech. in Mechanical Engineering from the Indian Institute of Technology (Indian School of Mines), Dhanbad, from 2004 to 2008. His foundational education includes achieving AISSCE from Ramakrishna Mission Vidyapith, B.Deoghar, in 2004.

Contributions to Concurrent Planning Strategies

Throughout his career, Anurag has been instrumental in assisting global companies across various industries, including Consumer Products, Life Sciences, Hi Tech/Electronics, Automotive, Aerospace and Defense, and Industrial sectors. He has helped these organizations implement concurrent planning strategies, enhancing their operational efficiency and responsiveness to market changes.

Early Career at Tata Motors

Anurag began his professional journey as a Summer Trainee at Tata Motors in 2007, where he worked for one month in the Jamshedpur Area, India. This early experience laid the groundwork for his future roles in the automotive and technology sectors.

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