Magdalena Einarsson
About Magdalena Einarsson
Magdalena Einarsson is the Head of Brand Management at Kindred Group plc, with a strong background in digital marketing and brand development. She has previously held various roles at Unibet, including Head of Acquisition Strategy and Senior Brand Development Manager, and has studied business and brand strategy.
Current Role at Kindred Group
Magdalena Einarsson serves as the Head of Brand Management at Kindred Group plc since 2020. In this role, she has been instrumental in shaping brand strategies that align with the company's vision and objectives. Her leadership in brand management focuses on enhancing brand visibility and engagement across various platforms. Einarsson's extensive experience in digital marketing supports her efforts in developing innovative branding initiatives that resonate with target audiences.
Previous Experience at Unibet
Einarsson has a significant history with Unibet, where she held multiple roles from 2004 to 2018. She began as a Customer Service Representative in Malta, then progressed to Head of Acquisition Services and later Head of Acquisition Strategy, where she focused on developing and executing acquisition strategies. Her tenure at Unibet provided her with a comprehensive background in marketing and brand development, which she later brought to her position at Kindred Group plc.
Education and Professional Development
Einarsson studied Business Studies at The Open University from 2008 to 2011. She furthered her education by obtaining a Certificate in Brand Strategy from CIM | The Chartered Institute of Marketing in 2020. Additionally, she has been studying Mental Health Counseling at MHFA England since 2019, achieving a Course Certificate. This combination of education and ongoing professional development enhances her capabilities in brand management and team collaboration.
Expertise in Digital Marketing and Brand Management
Magdalena Einarsson possesses extensive experience in digital marketing, with a strong focus on brand management and development. Her expertise includes acquisition strategy, brand strategy, and effective team collaboration. Einarsson's strong interpersonal skills enable her to work effectively with diverse teams, facilitating the successful implementation of marketing initiatives and brand strategies.
Achievements in Brand Strategy Development
Since taking on the role of Head of Brand Management at Kindred Group plc, Einarsson has played a key role in shaping the company's brand strategies. Her work has contributed to enhancing the brand's market presence and ensuring alignment with the company's overall goals. Einarsson's strategic approach to brand management has been vital in driving brand engagement and loyalty among customers.