Cat Bergen
About Cat Bergen
Cat Bergen is an Art Director with extensive experience in digital design and brand identity development. Currently at Klaviyo, she has previously held senior roles at Genuine and MullenLowe U.S., and has a Bachelor of Science in Graphic Design from The Art Institutes.
Work at Klaviyo
Cat Bergen has been serving as an Art Director at Klaviyo since 2020. In this role, she focuses on art direction for various marketing initiatives, ensuring that the visual elements align with the brand's identity. Her responsibilities include overseeing the creative process for cross-platform campaigns, which encompass both digital and traditional media. Bergen's work at Klaviyo emphasizes the integration of experiential technology and interactive design, contributing to the company's innovative marketing strategies.
Previous Experience in Design
Before joining Klaviyo, Cat Bergen held the position of Senior Art Director at MullenLowe U.S. from 2016 to 2020. During her tenure, she developed and executed creative concepts for a range of advertising campaigns. Prior to that, she worked as a Senior Designer at Genuine from 2010 to 2016, where she contributed to various design projects in the Greater Boston Area. Her career began as a Junior Designer at Converse from 2008 to 2010, where she gained foundational experience in the design field.
Education and Expertise
Cat Bergen studied Graphic Design at The Art Institutes, where she earned a Bachelor of Science (BS) degree from 2004 to 2008. Her educational background has equipped her with a strong foundation in design principles. Bergen possesses expertise in digital illustration and retouching, which enhances her ability to create visually compelling content. She has a broad background in developing digital environments and social collateral, which supports her current role in art direction.
Specialization in Design
Cat Bergen specializes in experiential technology and interactive design, focusing on creating engaging user experiences. Her work includes art directing cross-platform campaigns that range from broadcast media to out-of-home (OOH) advertising. Bergen is skilled in creating bespoke brand identities and designing retail and print collateral, which allows her to deliver tailored solutions for various clients. Her diverse skill set enables her to adapt to different design challenges effectively.