Emily Riedy

Emily Riedy

Content Marketing Manager @ Klaviyo

About Emily Riedy

Emily Riedy is a Content Marketing Manager at Klaviyo, where she has worked since 2022. She has a strong background in marketing and advertising, with previous roles at WordStream and Threat Stack, and holds a Bachelor's Degree in English Language and Literature from Providence College.

Current Role at Klaviyo

Emily Riedy serves as the Content Marketing Manager at Klaviyo, a position she has held since 2022. In this role, she focuses on developing and executing content strategies that align with the company's marketing objectives. Additionally, she has been working as a Content Specialist at Klaviyo since 2020, contributing to various projects that enhance customer engagement and brand visibility. Her dual roles at Klaviyo reflect her expertise in content creation and marketing communications.

Previous Experience at WordStream

Prior to her current role, Emily Riedy worked at WordStream in various capacities from 2019 to 2020. She started as a Specialist in Customer Success, where she focused on enhancing customer satisfaction and retention. She later transitioned to the role of Senior Specialist in Onboarding & Training, where she was responsible for training new clients and ensuring a smooth onboarding process. Her time at WordStream provided her with valuable experience in customer engagement and marketing strategies.

Educational Background

Emily Riedy earned her Bachelor’s Degree in English Language and Literature from Providence College, completing her studies from 2011 to 2015. She furthered her education by participating in the London Now Program at The College of Global Studies at Arcadia University, where she focused on literary studies. This academic background has equipped her with strong communication skills and a deep understanding of narrative techniques, which she applies in her marketing roles.

Experience in Marketing and Advertising

Emily Riedy has extensive experience in the marketing and advertising industry, particularly in software-related roles. Her career spans various positions that have honed her skills in content marketing and customer success. She has demonstrated expertise in crafting messaging tailored for different stages of the marketing funnel, which is essential for effective marketing strategies. Her ability to communicate across various marketing channels has been a significant asset in her professional journey.

Authorship and Thought Leadership

Emily Riedy has contributed to the field of marketing through her writing. She authored a piece focused on boosting customer lifetime value by understanding post-purchase pain points and building deeper customer empathy. This work reflects her commitment to enhancing customer relationships and providing valuable insights into effective marketing practices.

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