Gemma Banks
About Gemma Banks
Gemma Banks is the Senior Director of Marketing for EMEA and APAC at Klaviyo, a position she has held since 2021. She has extensive marketing experience, having previously worked in various roles at companies such as Capitalise.com, Avalara, and dotmailer.
Work at Klaviyo
Gemma Banks serves as the Senior Director of Marketing for EMEA and APAC at Klaviyo. She has held this position since 2021 and is based in London, England. In her role, she focuses on developing marketing strategies that cater to the unique needs of the EMEA and APAC regions, contributing to Klaviyo's growth and market presence.
Previous Experience at Capitalise.com
Before joining Klaviyo, Gemma Banks worked at Capitalise.com as the Vice President of Marketing from 2020 to 2021. During her 11-month tenure, she was responsible for overseeing marketing initiatives and strategies that supported the company's objectives.
Career at Avalara
Gemma Banks held the position of Marketing Director for EMEA at Avalara from 2015 to 2020. Over her five years at the company, she managed marketing operations and strategies across the EMEA region, enhancing brand visibility and customer engagement.
Experience at dotmailer
Gemma Banks has worked at dotmailer in various roles. She served as Head of Marketing from 2014 to 2015 and previously as Senior Marketing Manager from 2013 to 2014. Her contributions during these periods focused on driving marketing campaigns and improving customer outreach.
Background in Marketing
Gemma Banks began her marketing career at Hot to Trot Marketing Group, where she worked as a Senior Marketing Manager/Director from 2008 to 2011. This role laid the foundation for her subsequent positions in the marketing field, where she developed her expertise in strategic marketing and brand management.