James White
About James White
James White serves as the Director of Partnerships EMEA at Klaviyo, bringing over seven years of experience in the Marketing and Ecommerce SaaS industry, with a focus on sales, partnerships, and customer success.
Current Role at Klaviyo
James White serves as the Director of Partnerships EMEA at Klaviyo, a position he has held since 2021. In this role, he focuses on building and managing partnerships across Europe, the Middle East, and Africa. His responsibilities include developing strategies to enhance collaboration and drive revenue growth within the region. Klaviyo is known for its marketing automation platform, which supports businesses in optimizing their customer engagement and marketing efforts.
Previous Experience at Nosto
Prior to his current role, James White worked at Nosto in various capacities from 2016 to 2021. He began as an Ecommerce Consultant before advancing to Head of Business Development, where he focused on expanding the company's market presence. He later served as General Manager for the UK, Ireland, and Nordics, overseeing operations and strategic initiatives. His tenure at Nosto equipped him with significant experience in the marketing and ecommerce SaaS industry.
Educational Background
James White completed his secondary education at St Bartholomew's in Newbury, achieving 11 GCSEs and 3 A-Levels. He then pursued higher education at the University of the West of England, where he earned a Bachelor of Arts with Honours in Business and Marketing. This educational foundation has contributed to his expertise in sales and partnerships within the marketing sector.
Sales and Marketing Management Experience
Before joining Nosto, James White held the position of Sales and Marketing Manager at BuurtKadoos from 2014 to 2015. In this role, he was responsible for developing marketing strategies and managing sales operations. His experience in sales and marketing management has been instrumental in his career progression within the ecommerce and SaaS industries.
Leadership Style and Specialization
James White specializes in revenue growth and market expansion, emphasizing team and culture building as key components of his leadership approach. He possesses a growth mindset, which influences his strategies for developing partnerships and driving success in his roles. His focus on cultivating a positive team culture supports his objectives in the competitive marketing landscape.