Jonathan Palmer
About Jonathan Palmer
Jonathan Palmer is the Lead Product Marketing Manager at Klaviyo, with a strong background in digital marketing and e-commerce. He previously contributed significantly to HYLETE's revenue and has held various marketing roles at both HYLETE and Klaviyo over the years.
Current Role at Klaviyo
Jonathan Palmer serves as the Lead Product Marketing Manager at Klaviyo, a position he has held since 2023. In this role, he focuses on driving product marketing strategies and enhancing the user experience for Klaviyo's platform. His expertise in digital marketing and e-commerce supports Klaviyo's mission to empower businesses through effective marketing solutions.
Previous Experience at HYLETE
Jonathan Palmer has extensive experience at HYLETE, a digitally native fitness apparel brand. He held several roles, including Marketing Director from 2019 to 2020, where he contributed to significant revenue growth through owned channels. His tenure at HYLETE also included positions as Senior Marketing Manager, Email Marketing Manager, and Powered by HYLETE Sales Manager, showcasing his diverse skill set in marketing and sales.
Educational Background
Jonathan Palmer earned a Master's degree in Sports Management from California State University, Long Beach, studying from 2012 to 2013. He also holds a Bachelor of Arts in Economics from the same institution, where he studied from 2006 to 2010. This educational foundation supports his understanding of market dynamics and consumer behavior.
Experience at Klaviyo
Before becoming the Lead Product Marketing Manager, Jonathan Palmer worked at Klaviyo as a Senior Product Marketing Manager from 2021 to 2023. He also served as a Product Marketing Manager from 2020 to 2021. His roles at Klaviyo involved leveraging customer data to enhance marketing strategies and improve overall product engagement.
Sales and Marketing Expertise
Jonathan Palmer has a strong background in both B2C and B2B sales, which he developed before transitioning to digital marketing and e-commerce. His experience includes integrating customer data across multiple channels to enhance personalized marketing strategies, particularly during his time at HYLETE, where he played a pivotal role in driving revenue through effective marketing initiatives.