Lisa Ragland (She/They)
About Lisa Ragland (She/They)
Lisa Ragland is an Associate Creative Director at Klaviyo, where she has worked since 2022. With over two decades of experience in design and art direction, she has held various roles at companies such as DSW, Root Insurance, and EXPRESS.
Work at Klaviyo
Lisa Ragland has served as the Associate Creative Director at Klaviyo since 2022. In this role, she manages a team of six designers across four scrum teams, which include Web, CRM, Design Systems, and Internal Communications. Her responsibilities involve making creative decisions that add value to the business and fostering collaboration among team members. Ragland emphasizes the importance of hiring the right talent and promoting personal growth for individual contributors within the team.
Previous Experience in Design
Before joining Klaviyo, Lisa Ragland held several significant positions in the design field. She worked as a Senior Designer at DSW Designer Shoe Warehouse from 2012 to 2015 and served as an Art Director at Root Insurance Company from 2019 to 2022. Additionally, she was a Senior Designer at Ologie for one year from 2016 to 2017 and at EXPRESS for 11 months in 2011-2012. Her early career included a six-year tenure at Gooseberry Patch, where she progressed from Illustrator to Associate Art Director.
Education and Expertise
Lisa Ragland studied at the Columbus College of Art & Design, where she focused on Graphic Design and Hand Lettering, and achieved skills in Illustration. Her education spanned four years from 1997 to 2001. This academic background laid the foundation for her extensive career in design and art direction, allowing her to develop a diverse skill set that she applies in her current role.
Approach to Creative Leadership
In her role as Associate Creative Director, Lisa Ragland approaches her work as an obstacle course, leveraging a varied backlog of experiences to address creative and strategic challenges. She emphasizes the importance of fostering conditions that encourage collaboration among team members. Ragland's leadership style focuses on making informed creative decisions that align with business objectives and support the growth of her team.