Steven Shirokikh, Mpa

Manager, Paid Social @ Known

About Steven Shirokikh, Mpa

Steven Shirokikh is a Manager of Paid Social at SYS Digital Media, where he has served as Founder since 2021. He has extensive experience in digital marketing and data analysis, having worked with various high-profile clients in the New York City Metropolitan Area.

Work at SYS Digital Media

Steven Shirokikh serves as the Founder and Manager of Paid Social at SYS Digital Media, a position he has held since 2021. Based in the New York City Metropolitan Area, he has focused on developing and implementing strategies for paid social media campaigns. His role involves overseeing various advertising initiatives and ensuring effective execution across multiple platforms.

Experience at Known

Steven Shirokikh worked at Known as a Senior Data Analyst in Paid Social from 2021 to 2023. During his tenure, he was responsible for analyzing data to optimize advertising campaigns. He transitioned to the role of Manager, Paid Social at Known in 2023, where he continues to leverage his analytical skills to enhance campaign performance.

Educational Background

Steven Shirokikh earned a Master of Public Administration (MPA) from Binghamton University, completing his studies from 2015 to 2016. He also holds a Bachelor of Arts (B.A.) in Economics from the same institution, which he obtained between 2011 and 2015. His educational background provides a strong foundation for his work in digital marketing and media operations.

Previous Roles in Digital Marketing

Prior to his current roles, Steven Shirokikh held several positions in digital marketing. He worked as a Strategist in Digital Marketing at Simon & Schuster from 2020 to 2021, and as Manager of Paid Social & Programmatic at Labelium from 2019 to 2020. He also gained experience as an Analyst in Media Operations at Brand Networks from 2018 to 2019 and as an Associate Analyst from 2017 to 2018.

Campaign Management Expertise

Steven Shirokikh possesses expertise in managing advertising campaigns across various platforms, including Facebook, Snapchat, LinkedIn, and Google. He has successfully managed paid social media campaigns for high-profile clients such as Zeam, Masterbrand, and Tishman Speyer (Rockefeller Center). His proficiency extends to utilizing tools like Microsoft Word, Microsoft Excel, and G-Suite for digital media strategy and operations.

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