Tina Schacht
About Tina Schacht
Tina Schacht is a Senior Shopper Marketing Manager at Kodiak Cakes, with over 20 years of experience in marketing and sales across various industries. She has held several key positions, including roles at LivingSocial and Talking Rain Beverage Company, and is known for her ability to communicate company goals effectively.
Current Role at Kodiak Cakes
Tina Schacht serves as the Senior Shopper Marketing Manager - Away From Home at Kodiak Cakes. She has held this position since 2021 and is based in Elmhurst, Illinois. In her role, she focuses on developing marketing strategies that enhance brand visibility and drive sales in the away-from-home segment. Her expertise in shopper marketing allows her to create impactful campaigns that resonate with consumers and retailers alike.
Previous Experience in Marketing
Tina Schacht has over 20 years of experience in marketing and sales across various industries. Prior to her current role, she worked at Talking Rain Beverage Company® as Senior Customer Marketing Manager from 2018 to 2021. She also held the position of Regional Customer Marketing Manager - Midwest at the same company from 2016 to 2018. Her earlier roles include Senior Marketing Consultant at LivingSocial and Director of New Business Development at WLUP-FM, showcasing her diverse background in marketing.
Educational Background
Tina Schacht studied at Indiana University Bloomington, where she earned a Bachelor of Arts degree in Telecommunications from 1986 to 1990. Additionally, she completed training at the Center for Sales Strategy, focusing on Talent Focused Management, Customer Focused Selling, and High Impact Management. This educational foundation supports her extensive career in marketing and sales.
Skills and Expertise
Tina Schacht is known for her ability to effectively communicate company goals and visions to cross-functional teams, fostering strong connections. Her experience includes developing and implementing creative marketing campaigns that drive growth and enhance brand exposure. She focuses on building relationships with organizations and businesses, which is essential for community engagement and brand development.
Career Timeline
Tina Schacht's career spans over two decades, beginning as a Special Events Assistant at United Way of Central Indiana from 1991 to 1993. She then transitioned to various marketing roles, including Marketing Manager at RA Solutions, Inc. from 2003 to 2011, and New Business Account Executive at WZPL from 1993 to 1994. Her diverse experiences contribute to her comprehensive understanding of the marketing landscape.