Deanna (Kelly) De La Pasqua

Deanna (Kelly) De La Pasqua

Senior Project Manager Merchandise Strategy & Transformation Team @ Kohl's

About Deanna (Kelly) De La Pasqua

Deanna (Kelly) De La Pasqua is a Senior Project Manager on the Merchandise Strategy & Transformation Team, with extensive experience in merchandise planning and buying.

Current Role

Deanna (Kelly) De La Pasqua is currently working as a Senior Project Manager on the Merchandise Strategy & Transformation Team. Since 2018, she has been playing a pivotal role in managing and executing strategic merchandise initiatives that aim to transform the organization’s approach to retail. Her responsibilities likely include overseeing project timelines, ensuring the alignment of various teams, and driving the successful implementation of merchandise strategies.

Previous Positions

Deanna has accumulated extensive experience in the retail industry through various roles. She worked as a Divisional Localization Manager from 2016 to 2018, focusing on tailoring merchandise strategies to specific market needs. From 2014 to 2016, she served as a Senior Buyer - Ecommerce, preceded by a position as Buyer - Ecommerce from 2012 to 2014. Before that, she held the role of Merchandise Planner from 2011 to 2012, and she also held a Merchandise Planner role from 2009 to 2010. Deanna started her career as an Assistant Buyer from 2006 to 2009, before which she served as a Merchandise Analyst from 2005 to 2006.

Early Career Experience

Deanna’s early career includes a brief internship at Kohl's Department Stores in 2004. This initial exposure to retail provided a foundation for her subsequent roles in merchandising and buying. Her early roles helped to build her skill set in merchandise planning and analysis, which has been beneficial in her later, more strategic positions.

Educational Background

Deanna completed her undergraduate studies at the University of Wisconsin-Madison - School of Business, earning a Bachelor of Science in Marketing. She studied there from 2001 to 2005, gaining foundational knowledge in marketing principles, consumer behavior, and strategic management. Before her university education, she attended Wheeling High School from 1997 to 2001, where she completed her secondary education.

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