Desiree Barbeyto
About Desiree Barbeyto
Desiree Barbeyto is the Vice President Brand Creative, Creative Services & Photo Studio at Kohl's, with extensive experience in creative services and marketing.
Title and Current Role
Desiree Barbeyto holds the title of Vice President Brand Creative, Creative Services & Photo Studio at Kohl's. She has been in this position since 2020, working in Milwaukee, Wisconsin, United States. In her role, she leads a team of 160 associates and is integral in implementing creative brand strategies across all media channels.
Previous Roles at Kohl's
Before her current role, Desiree Barbeyto served as Executive Director of Creative Services & Photo Studio at Kohl's from 2018 to 2020. She also held the position of Director of Broadcast & Creative Services from 2015 to 2017. Her progression within the company highlights her extensive experience and leadership in creative services.
Career at Target Corporation
Desiree Barbeyto worked at Target Corporation in various roles. She was the Manager of Global Photography, Marketing, from 2011 to 2012, splitting her time between Minneapolis, MN, and locations in Shanghai and Hong Kong. Before that, she served as Manager of Art Buying for Target Advertising In House from 2008 to 2011. She also held the role of Supervisor/Sr. Creative Buyer, Photo & Agency Producer from 2005 to 2007. Her responsibilities included overseeing global photography and art buying.
Educational Background
Desiree Barbeyto earned her Bachelor of Arts in Communications & Theatre from Augsburg University. She also attended the International School of the Sacred Heart in Tokyo, Japan, for her high school education. Her educational background provided a solid foundation for her career in creative services.
Leadership and Specializations
In addition to her role at Kohl's, Desiree Barbeyto serves as the Hispanic Business Resource Group Executive Leader since 2022 and has been a DE&I Marketing Executive Leader since 2020. She is part of the DE&I Company Executive Task Force. Her expertise includes managing celebrity and designer partnerships. Barbeyto is bilingual in Spanish and English with some proficiency in Japanese.