Heidi Rickmeyer
About Heidi Rickmeyer
Heidi Rickmeyer is the Manager of Attribution & Digital Merchandising Systems at Kohl's, where she leads a team responsible for digital product attribution and site optimization.
Company
Heidi Rickmeyer is currently employed at Kohl's. She has held various managerial and specialist roles within Kohl’s from 2006 to the present. Her current position is Manager - Attribution & Digital Merchandising Systems.
Title
Heidi Rickmeyer holds the title of Manager - Attribution & Digital Merchandising Systems at Kohl's. In this position, she oversees the execution of end-to-end digital product attribution on Kohls.com.
Professional Experience
Heidi Rickmeyer has extensive experience at Kohl's, having held multiple roles over the course of her career. She started as a Merchandise Specialist in 2006, transitioned through various merchandising and optimization roles, and served as Strategy & Implementation Manager - Digital Business Management & Optimization from 2018 to 2020. Other key roles include Cross-Site Merchandising Manager - Marketing & Promotional Events and Manager – Experience Program Management. She currently leads a team responsible for implementing digital merchandising systems and attribution strategies.
Education and Expertise
Heidi Rickmeyer studied at the University of Wisconsin-Whitewater, where she earned a Bachelor’s Degree in Marketing from 2002 to 2005. Her expertise lies in digital merchandising, product attribution, feature implementation, site optimization, and digital business management.
Key Responsibilities
In her current role at Kohl's, Heidi Rickmeyer manages the implementation of new features and systems, providing training and support to digital merchandising partners. She informs improvements to product feed mapping and marketplace data configurations and oversees the taxonomy and site attribution strategy and governance for all product categories across Kohls.com.