Jenna Smith (Emmer)
About Jenna Smith (Emmer)
Jenna Smith is the Manager of Marketing Operations at Kohl's Corporate, with extensive experience in marketing and project management.
Current Role at Kohl's Corporate
Jenna Smith currently holds the position of Manager, Marketing Operations at Kohl's Corporate. She has been in this role since 2014, and her responsibilities include overseeing various marketing processes and strategies to enhance the company's marketing operations. During her tenure, she has driven key initiatives to support customer-driven strategies and optimizing lead times.
Past Experience at Kohl's Corporate
Before her current role, Jenna held multiple positions at Kohl's Corporate. She was a Program Management Coordinator from 2013 to 2014, where she managed programs to improve operational workflows. Prior to this, she was a Digital Project Management Coordinator from 2012 to 2013, focusing on digital marketing initiatives in Menomonee Falls.
Previous Roles at Lakeside Manufacturing
Jenna Smith also worked at Lakeside Manufacturing before joining Kohl's. She served as a Marketing Coordinator from 2011 to 2012 and as a Marketing Intern from 2009 to 2010. During her time at Lakeside Manufacturing, she was based in West Milwaukee and contributed to various marketing campaigns and projects.
Education Credentials
Jenna earned her degree in Marketing with an Economics minor from the University of Wisconsin-Milwaukee - School of Business Administration. She studied from 2007 to 2010, acquiring foundational knowledge that supports her extensive career in marketing operations.
Key Projects and Initiatives
Throughout her career, Jenna Smith has led and implemented several significant projects. In 2020, she managed the Adobe platform migration and drove process definitions during the pandemic to enhance customer strategies. She also optimized in-store marketing processes between 2018 and 2019 and managed the Kohl's Rewards Program in 2018. Jenna's contributions further include leading the implementation of a new monthly photography process to boost omni-channel marketing strategies.