Leo Arroyo

Leo Arroyo

Senior Product Designer @ Kohl's

About Leo Arroyo

Leo Arroyo is a Senior Product Designer at Kohl's with extensive experience in product design and art direction, recognized by major industry awards and publications.

Title

Leo Arroyo holds the title of Senior Product Designer and currently works at Kohl's, starting his tenure in 2023.

Professional Experience at Kohl's

Since 2023, Leo Arroyo has been serving as a Senior Product Designer at Kohl’s in the United States. In this role, he focuses on enhancing the user experience and product design, leveraging various design tools to create effective and engaging user interfaces.

Professional Background

Leo Arroyo has an extensive background in product design and art direction. From 2018 to 2023, he worked at RPA as an ACD, Product Design in Los Angeles, California. Before that, he spent five years as a Senior Art Director, Digital at Team One on West Jefferson Blvd, Los Angeles. He also held Senior Art Director positions at The Famous Group in Culver City, Ignited, and BBDO Atmosphere. Additionally, Arroyo founded Strong Current in 2008 and has been serving as Creative Director since.

Education and Certifications

Leo Arroyo has a diverse educational background. He received a Bachelor’s degree in Art and Art History; Graphic Design from the University of Florida. He also completed management training at Cecilia Gorman Management Bootcamp in 2021, a Front End Web Development Certification from General Assembly in 2017, and a Design Thinker Workshop from IDEO U in 2016.

Major Achievements

Throughout his career, Leo Arroyo has achieved significant milestones. He played a key role in increasing Honda's KPIs and secured lucrative projects with Lexus, Amazon, and Dacor at Team One Ad Agency. Recognized by industry awards such as the Cannes Lions and The Webbys, he contributed to the ad industry book 'Legacy in the Making.' He also received three business awards from the City of Los Angeles.

Key Projects

Leo Arroyo has produced impactful initiatives, including a Global Accessibility Awareness Day speaker event and a hackathon called Solve for One. He helped design and crowd-fund a communication device for autistic kids. These efforts highlight his commitment to using design for social good and innovation.

Technical Skills

Leo Arroyo utilizes a variety of design and development tools in his work, including Sketch, Figma, Invision, Principle, Adobe XD, After Effects, ChatGPT, Midjourney, POP App, and Notion. These tools enable him to create high-quality designs and improve user experience effectively.

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