Sasha Pepicelli
About Sasha Pepicelli
Sasha Pepicelli is the Senior Manager, Personalization Capabilities Lead at Kohl's, with extensive experience in marketing and personalization roles at CVS Health and Staples.
Title: Senior Manager, Personalization Capabilities Lead
Sasha Pepicelli currently holds the position of Senior Manager, Personalization Capabilities Lead at Kohl's. Their role involves leading the development of product recommendations and personalization offers through technical capabilities and testing agendas. Part of this role also includes partnering with analytics and data science teams to leverage actionable insights and test designs, fostering a data-driven work environment.
Experience at Kohl's
Since 2021, Sasha Pepicelli has been employed at Kohl's as the Senior Manager for Personalization Capabilities. In this capacity, they create personalized marketing strategies designed to boost customer engagement and satisfaction. Pepicelli has established a data-driven work environment by setting clear objectives and recognizing outstanding performance in collaboration with various technical teams.
Previous Roles at CVS Health
Before joining Kohl's, Sasha Pepicelli worked at CVS Health as the Sr. Marketing Manager for Personalization & Loyalty from 2020 to 2021. During this time, Sasha was responsible for developing and implementing personalized marketing initiatives to increase customer loyalty and engagement across various channels. This role required proficiency in marketing technology solutions, including customer relationship management (CRM) systems.
Career with Staples
Sasha Pepicelli spent a significant portion of their career at Staples, holding various roles between 2013 and 2020. Positions included Customer Advocacy Program Manager, Key Supplier and Promotions Project Specialist for Technology and Furniture, Senior Staples.com Key Supplier Specialist, and Product Specialist for the Marketplace. Responsibilities in these roles ranged from managing customer advocacy programs to handling supplier relationships and project promotions.
Educational Background
Sasha Pepicelli completed their higher education at Clark University in Worcester, MA. They earned an MBA in Marketing and Social Change in 2012, following a Bachelor of Liberal Arts in Management completed in 2011. Their academic focus equipped them with the foundational knowledge and skills necessary for their diverse roles in marketing and management.