Rob Koeppl
About Rob Koeppl
Rob Koeppl is the Area Vice President of Media and Agency Partnerships at Komodo Health, with over 20 years of experience in omnichannel media and marketing solutions, particularly in the pharmaceutical category.
Title at Komodo Health
Rob Koeppl is currently the Area Vice President of Media and Agency Partnerships at Komodo Health. In this role, he leads multiple key partnerships that enable clients to leverage data and solutions for expanding commercial go-to-market models.
Professional Experience
Rob Koeppl has accumulated over 20 years of experience in selling omnichannel media and marketing solutions, particularly in the pharmaceutical category. He has held positions at Komodo Health, Acxiom (an IPG company), IQVIA, Education.com, Sharecare, Inc., Centro, About, Inc., iVillage (an NBC Universal Co.), Advanstar Communications, and Crain Communications.
Achievements at Komodo Health
At Komodo Health, Rob Koeppl generated over $2 million in new logo revenue annually, with an additional $2 million attributed to expansion projects with existing accounts. He played a key role in developing and implementing product strategy, supporting use cases from audience creation to media campaign measurement.
Education and Credentials
Rob Koeppl studied at the University of North Carolina at Greensboro, where he earned a BS in Management and Marketing from 1990 to 1995. This foundational education has supported his extensive career in media, marketing, and sales roles.
Expertise in Media and Marketing Solutions
Rob Koeppl is an expert in leveraging longitudinal HCP/patient level data and consumer data for analytics and media activation purposes. At Komodo Health, he focuses on partnership growth with media and agency partners in the healthcare space, enhancing service to life science partners. He is responsible for business development and product strategy growth associated with Komodo Health's suite of SaaS and analytics solutions.