Amanda Hicks
About Amanda Hicks
Amanda Hicks serves as the National Managing Partner for Brand and Marketing at KPMG Australia, where she leads customer experience strategy and brand marketing initiatives. With a focus on growth and trust, she emphasizes collaboration and innovation within her teams.
Work at KPMG Australia
Amanda Hicks serves as the National Managing Partner for Brand and Marketing at KPMG Australia. She has held this position since 2019, contributing to the firm for five years in Sydney, New South Wales. Prior to this role, she was the Partner in Charge of Customer Brand and Marketing Advisory, a position she has held since 2017. In her capacity, she leads the customer experience (CX) strategy and oversees brand marketing specialist teams, focusing on enhancing the KPMG Australia brand.
Education and Expertise
Amanda Hicks earned her Bachelor of Arts degree from the University of Sydney. Her educational background supports her expertise in brand marketing and customer experience strategy. She applies her academic knowledge to drive insights and data-driven decisions within her teams at KPMG Australia.
Leadership and Team Culture
In her leadership role, Amanda emphasizes a team culture centered on quality, collaboration, and ongoing innovation. She is committed to developing high-performing customer experience and communications teams, fostering an environment that encourages teamwork and continuous improvement.
Focus on Brand Growth and Trust
Amanda Hicks focuses on driving growth and building trust in the KPMG Australia brand. She utilizes insights and data to inform strategies that enhance brand perception and customer engagement. Her approach aims to strengthen the firm's market position and ensure a positive experience for clients.