Belinda Sinclair Allen
About Belinda Sinclair Allen
Belinda Sinclair Allen is a marketing leader specializing in audit, assurance, and risk consulting. She has held various senior roles at KPMG Australia and previously worked at PwC UK and PricewaterhouseCoopers.
Work at KPMG Australia
Belinda Sinclair Allen has been serving as the Marketing Leader for Audit, Assurance & Risk Consulting at KPMG Australia since 2017. In this role, she is responsible for developing and implementing marketing strategies that align with the firm's objectives in the audit and risk consulting sectors. Prior to this position, she held the role of Head of Audit & Tax Marketing at KPMG Australia from 2012 to 2017, where she focused on enhancing the marketing efforts related to audit and tax services.
Previous Experience at PwC and C&L
Belinda Sinclair Allen has significant experience in the professional services sector, having worked at PwC UK and Coopers & Lybrand. She served as an International Banking Senior Manager at C&L from 1996 to 1999 in London. Following this, she worked at PricewaterhouseCoopers as the Marketing Director for Asia Pacific in Management Consulting from 1999 to 2002. Additionally, she was the Client Development Director for Financial Services at PwC from 2006 to 2012.
Education and Expertise
Belinda Sinclair Allen holds a Bachelor of Economics (BEcon) from Macquarie University. She also completed postgraduate studies at the Macquarie University Graduate School of Management. Furthermore, she studied at the Institute of Chartered Accountants, which adds to her expertise in finance and accounting, particularly in the context of marketing within professional services.
Background in Marketing Management
Belinda Sinclair Allen began her career in marketing management at Coopers & Lybrand, where she worked as a Marketing Manager from 1994 to 1996. This early experience laid the foundation for her subsequent roles in marketing leadership within the audit and consulting sectors. Her career trajectory reflects a strong focus on marketing strategies tailored to the professional services industry.