Benjamin Lutz
About Benjamin Lutz
Benjamin Lutz serves as the Senior Manager of National Campaigns at KPMG Australia, where he has worked since 2019. He specializes in enhancing market presence and leads a team in managing national marketing campaigns.
Work at KPMG Australia
Benjamin Lutz has been employed at KPMG Australia since 2019, currently holding the position of Senior Manager, National Campaigns in Melbourne, Victoria. In this role, he leads a team responsible for the end-to-end management of national marketing campaigns. His responsibilities include applying brand, communications, and channel strategy to enhance the firm's market presence and engage a larger audience. Prior to his current role, he served as a Brand & Marketing Communications Specialist from 2010 to 2011 and as a Brand & Marketing Communications Coordinator from 2007 to 2010.
Education and Expertise
Benjamin Lutz studied at the W.A. School of Art & Design, where he completed a Diploma of Art & Design from 1993 to 1995. He furthered his education at Swinburne University of Technology, earning a Master of Commerce with a focus on Marketing from 2011 to 2013. His expertise includes managing third-party and agency relationships for effective campaign execution, as well as innovating and developing team capabilities in campaign management.
Background
Benjamin Lutz has a background in marketing and communications, with a focus on enhancing market presence through strategic campaigns. His career at KPMG Australia spans over a decade, during which he has held various roles that contributed to his understanding of brand and marketing communications. His educational background in art and design, combined with his advanced studies in marketing, supports his approach to campaign management.
Achievements
In his role as Senior Manager, National Campaigns at KPMG Australia, Benjamin Lutz has been responsible for the successful execution of national marketing campaigns. His leadership in managing a team and applying strategic brand and communications approaches has contributed to the firm's efforts in engaging a broader audience. His previous roles in brand and marketing communications have also laid the groundwork for his current responsibilities.