Martin Scerri
About Martin Scerri
Martin Scerri is a Brand Strategist and Senior Manager at KPMG Australia, with extensive experience in developing marketing strategies for major brands across various industries. He has held significant roles at several prominent advertising agencies and emphasizes creative storytelling and team culture in his work.
Work at KPMG Australia
Martin Scerri currently serves as a Brand Strategist and Senior Manager at KPMG Australia. He has held this position since 2021, contributing to the firm's marketing initiatives in Sydney, New South Wales. His role involves developing and implementing brand strategies that align with KPMG's objectives, focusing on creative storytelling and relationship management.
Previous Experience in Advertising and Marketing
Before joining KPMG, Martin Scerri accumulated extensive experience in the advertising and marketing sectors. He worked as an Account Director at Special Group Australia from 2016 to 2021. Prior to that, he was a Business Director at JWT Sydney from 2014 to 2016 and held positions at DDB Group Australia and Iris Worldwide. His career also includes roles at AdPartners and Innocean Worldwide Australia, where he developed marketing strategies for various brands.
Education and Expertise
Martin Scerri studied Communication and Media Studies at Western Sydney University, earning a Bachelor of Arts (B.A.) from 2004 to 2007. He also attended St Patricks College Strathfield. His educational background supports his expertise in brand strategy, creative storytelling, and relationship management, which he applies in his professional roles.
Achievements in Marketing Campaigns
Throughout his career, Martin Scerri has been involved in the creation of marketing campaigns recognized for their creative effectiveness. He has worked with notable brands such as Samsung, Telstra, Amaysim, UberEats, Hyundai, and Uber. His contributions have helped shape successful marketing strategies across diverse industries, including Consumer Electronics, Telco, Fast Food Delivery, Professional Services, Automotive, and Transport.
Leadership and Team Culture
Martin Scerri emphasizes fostering a dynamic team culture in his work. He is passionate about mentoring and leading teams, focusing on building strong relationships within his teams to enhance collaboration and creativity. His leadership style is integral to his approach in brand-building efforts.