Michelle Sawyer
About Michelle Sawyer
Michelle Sawyer is an Experience Design Lead and Associate Director at KPMG Australia, with extensive experience in digital strategy and user experience design across various companies in Melbourne. She has held multiple leadership roles, managing stakeholder relationships and delivering customer experience transformations since 2008.
Work at KPMG Australia
Michelle Sawyer has been serving as Experience Design Lead/Associate Director at KPMG Australia since 2021. In this role, she focuses on enhancing user experience and driving design strategies within the organization. Her responsibilities include leading teams and managing projects that aim to optimize customer experiences across various platforms.
Previous Experience in Experience Design
Prior to her current position, Michelle worked as Experience Design Lead at carsales.com.au for three months in 2021. She also held the role of Experience Design Lead at BWM Dentsu for one year from 2018 to 2019. Additionally, she was a Digital Strategist & UX Designer at Spark Digital in 2014, contributing to various design and strategy initiatives.
Education and Expertise
Michelle Sawyer studied at RMIT University, where she achieved an Advanced Diploma from 2002 to 2003 and later completed a Communications degree from 2004 to 2006. Her educational background supports her expertise in user experience design, digital strategy, and customer experience management.
Background in Digital Marketing and UX
Michelle has a diverse background in digital marketing and user experience. She worked as Digital Marketing Manager at Puma from 2013 to 2014 and held various roles in UX research and design, including Senior UX Researcher at Global Reviews and Digital Editor at Sensis. Her experience spans multiple industries, enhancing her skill set in managing customer-centric projects.
Skills and Tools Utilized
In her roles, Michelle regularly utilizes design and analytics platforms such as Sketch, Invision, Adobe Creative Suite, Google Analytics, Adobe Analytics, and Qualtrics. Her proficiency in these tools aids her in delivering effective customer experience transformations and optimizing web and mobile experiences.