Beth Moorhead
About Beth Moorhead
Beth Moorhead is a seasoned bookkeeper and marketing management specialist currently working at UnitedHealth Group since 2018. With over 15 years of experience in various industries, she has held significant roles in corporate strategy, product management, and marketing across multiple organizations.
Current Role at UnitedHealth Group
Beth Moorhead has been serving as a Creative Director and Marketing Management Specialist at UnitedHealth Group since 2018. In this role, she focuses on developing innovative marketing strategies and overseeing creative projects. Her tenure at UnitedHealth Group has lasted for six years, during which she has contributed to various initiatives aimed at enhancing the company's brand presence and marketing effectiveness.
Previous Experience at Moorhead & Co
Prior to her current role, Beth Moorhead worked at Moorhead & Co as a Corporate Strategist, Product Management, and Integrated Marketing Consultant from 1998 to 2004. During her six years at the company, she played a key role in shaping corporate strategies and marketing initiatives, contributing to the firm's growth and development in Edina, Minnesota.
Career at Augusoft
Beth Moorhead held the position of Director of Marketing, Product Strategy, and Partnerships at Augusoft from 2004 to 2016. Over her twelve-year tenure, she was responsible for leading marketing efforts and product strategy, which included developing partnerships that enhanced the company's market reach in Minneapolis, Minnesota.
Education and Expertise
Beth Moorhead studied at the University of Minnesota, where she earned a Bachelor of Science degree in Marketing and Design. She also attended Tompkins - Cortland Community College, achieving an Associate of Arts degree in Business Administration. Her educational background supports her extensive experience in technology and regulatory environments, with a focus on corporate brand development and product marketing.
Specialization in Marketing Strategies
Beth Moorhead specializes in omni-channel and multi-device marketing strategies, which are essential for modern marketing practices. Her expertise extends to cross-platform integrations and Internet of Things (IoT) technologies. She also possesses knowledge of legal and compliance regulations related to marketing, ensuring that her strategies align with industry standards.